The 3-second secret to being a green hero

In my 4 years of experience as sustainability manager at Softchoice, I’ve met hundreds of people who are really passionate about energy efficiency. And I mean really, really passionate.

But you know what? I’ve realized you don’t need to be a hyper active green-thumb to help out with this important movement. It doesn’t matter what your day job is — from IT workers to salespeople to finance gurus — you can make a big difference with a very small, very simple, first step.

This “first step” is easy, it won’t cost you a dime and it only takes three seconds — but it’s very important nonetheless.

Can you guess what it is? [Read more…]