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Creating Opportunities for Women in Tech

In 1989, Jone Panavas founded Softchoice along with David Holgate to make it easier for businesses to source and acquire hard-to-find software products. Jone and David set out to make Softchoice a different kind of company from the very beginning, one where inclusiveness was a core tenet and employees were encouraged to bring their authentic selves to work.   While the technology landscape has b … [Read More...]

Softchoice Recognized by Human Rights Campaign’s 2020 Corporate Equality Index

Our Commitment   At Softchoice, we are committed to providing an engaging and inclusive environment where every employee can bring their whole self to work. Softchoice believes in creating an e … [Read More...]

Softchoice’s Commitment to Customer Experience Awarded by Canadian Marketing Association

This past Friday, Softchoice had the privilege of winning an award for our focus on customer experience (CX) at the Canadian Marketing Association Awards Gala 2019. It was easily one of my most … [Read More...]

Meet Ranjit and learn about his co-op journey at Softchoice

Softchoice's co-op students are hired for their fresh ideas and wealth of knowledge they bring to our Softchoice teams. Ranjit Singh wrapped up his third consecutive co-op term with Softchoice in … [Read More...]

Opportunities are Endless as a Softchoice Co-op Student

Currently completing his second co-op term at Softchoice, Robby Middlebrook shares how Softchoice’s company values have led to endless learning opportunities and an engaging work environment. … [Read More...]

Women in Tech Sales: From Sales Rep to Sales Manager

As an organization that strives towards gender balance, Softchoice took part in a recent weeklong boot camp for women in tech sales in partnership with Talent Minded and The Revenue U. … [Read More...]