The Cisco Collaboration Summit, and the Principle of “Simple”

Cisco Collaboration Summit 2018

In April, I attended the Cisco Collaboration Summit. It was an opportunity to gather insight about Cisco’s new collaboration portfolio, and to meet the innovators behind its execution. This year, the focus was on simplicity. As Senior Vice President Rowan Troloppe said in the keynote address, the company obsesses over the principle of “simple.” Staying true to this principle, Troloppe said, was how they intend on delivering a great product. Here’s what I learned about how Cisco is delivering on that promise. [Read more…]

Video collaboration: a vision for driving the next big wave [Cisco]


It’s a startling number to fathom but this is where we’re headed: 90% of internet traffic will be in video form by 2013. Think about it. That’s a ton of YouTube views, a whole lot of Cisco TelePresence and WebEx meetings, scads of Skype chats, and heaps of online TV and movies.

How did we get here? Well, video communication and collaboration is where we’ve been headed for a while – as businesses and as consumers – even if we didn’t quite know it ten or 20 years ago. A picture, it’s said, is worth a thousand words. That’s because, at our core, we’re visual creatures – we respond better and retain more when we see rather than read words on a page or on a screen.

But it’s still taken some time for the technology to catch up to where we wanted to be. So we emailed and texted and tweeted and called (remember landlines?) because that’s what the technology and bandwidth capacity allowed. If video killed the radio star back in the 1980s, you might say a new kind of video did a bang-up job of slowing down network capacity throughout the 2000s. [Read more…]