A Healthy Culture Breeds Competitive Advantage

“I have never experienced a company quite like Softchoice when it came to company culture. No other company has ever so clearly expressed the values that it was all about.  I thought that it might be fun to profile / highlight Softchoice for the article, which is what brings me to you. :-)

This appeared in my inbox a few weeks ago from an old Softchoice colleague  Lisa Sperow.  It made me a little nostalgic for “the old days” but it also made me think…. We believe that culture is something that sets Softchoice apart and Lisa – who is now a writer and small business coach – wanted me to boil it down for her to share with the readers of her blog. [Read more...]

Rollin’ in the green: Sustainability at our Mid Year Meeting

A fact that we all know is true is that all hotels, whether one star or six stars have giant environmental footprints. I’ll explain more about this as we go.

But first, let’s fly to Phoenix.

As most sales conferences go, the last thing most people are ever thinking about is environmentally friendly practices. Everyone, except for Softchoice’s amazing event planning team that is. Why am so excited about the events team thinking about being green during mid-year? Because they actually pulled it off! How, you ask? By hooking up with one of the greenest resorts , the events team was able to put together an incredible environmentally friendly conference.

The Sheraton Wildhorse Pass & Spa is famous for it’s sustainability practices and exceptional quality. The meetings and banquet rooms are designed for the highest levels of efficiency depending on the kind of event you are hosting.  Some of the green iniatives the hotel had in place were:

  • Air-conditioning in meeting rooms is determined by the status of the room, meaning that when they are not in use, the A/C is  not on.
  • The facility does a lot to reduce overall waste, but not having plastic cups or paper cups on site and using glasses instead. [Read more...]

Softchoice and Habitat for Humanity: Where Soul Meets Strategy

 

Steve Levine loving the new Softchoice Cares T-Shirts

In Corporate Karma, Peggie Pelosi suggests that the new era of corporate philanthropy is about ‘soul’ meeting ‘strategy’.  Strategy gives structure and focus to soul. Soul gives strategy the fuel it needs – the passion, the sense of purpose – to deliver results. It’s the yin and yang, the peanut butter and jam, of making a difference.

When you get the balance right, soul and strategy amplify each other. Magical things start to happen. In the desert of Arizona, in the midst of our mid-year sales meeting, we saw exactly this. [Read more...]

Softchoice Funds Ongoing Support for Gashora Lab

Two-years ago, 10 Softchoice employees undertook a humanitarian mission to Rwanda in partnership with Developing World Connections.  With laptops donated by Lenovo Canada, the team spent two weeks setting up a computer lab at the Primary School in the town of Gashora – the very first of its kind. The completion of the project was a big win for the team and, more importantly, the local community.

Fast forward two-years.

[Read more...]